The ProFound Difference?We Attract Abundance.
The Power of Attraction for your business is our focus. We find your best people by telling your unique story, the one that engages the market by setting you apart. Using digital broadcast strategies and over 20 years of executive headhunting experience, we create the two-way attraction your business needs to compete for the best talent. Then we work with you to retain and train through our learning platform. Recruit, train, retain, with new streams of revenue, only from one ProFound place.

Terri Davis
President & CEO, ProFound Group of Companies
Attraction
=
New Talent + New Customers + New Revenue
ProFound attracts the best people by improving your brand appeal, engagement, and conversions, and helps you keep valuable talent with internal training and team learning. Attraction is a holistic approach to your business that takes away the silos of the past.
Executive & Professional Recruiting
The bedrock of our business is to help you find the best people. We do this through headhunting and telling your unique story. We go beyond other recruiting firms and filters to find the truly great.
Career & Leadership Coaching
Struggling in your career? Need help finding your next step? Contact us for one-on-one coaching with professionals who care.
Digital Video Production, Marketing, Branding & Storytelling
ProFound Marketing tells your unique story digitally. We work with our clients to identify your needs including brand development, marketing strategy, website development, SEO, digital video production and social media outreach. Telling your story in the most profound way attracts not only amazing talent but also new customers and new revenue into your business.
Testimonials
Team
With over 20 years of executive and professional level search experience nationally and internationally, Terri has the reputation as one of Canada’s most trusted recruiters and business coaches. Terri is an innovator in her field and a frequently sought-after speaker on talent acquisition, business disruption, leadership, and customer experience.
Previously a Partner with a national executive search firm, Terri led the Executive Search team before pursuing a bigger dream in starting the ProFound Group of Companies.
A passion for helping people reach their professional and personal goals is what drives Stacey to be exceptional in her field. Having established her career building relationships in many sectors including not-for-profit, government, higher education, public as well as private industry, Stacey understands that what motivates people for excellence is personal, therefore everyone’s approach to success should be uniquely crafted.
READ MOREA passion for creativity coupled with a desire to excel at systems, research and strategy is what motivates Shelley. With over 20 years of experience in senior professional level roles with a focus on marketing and business development Shelley has fulfilled the title “Jill of all skills”.
Shelley is a self professed geek and loves to learn new technology applying it to maximize efficiencies and streamline processes. Her motto is, “if there is a will there is a way”. Shelley’s can-do attitude has served her well in her career creating out of the box solutions and unique marketing strategies.
Anne has enjoyed an eclectic career, which started in Corrections as both a parole and probation officer. Recognizing this was not her life passion, she commenced her search to find a new career path leading her to a 20+ year of reward and personal fulfillment in business development and sales. Not all was lost in this transition, as the one common theme throughout her career has been the creation of opportunities for human interaction, communication, and developing and fostering relations.
Over the past 20 years, Anne has worked in sales for Coca-Cola, Alley Kat Brewery, Papyrus greeting cards, a pharmaceutical company and, most recently, in supporting the growth of the Edmonton International Airports’ parking products through business development initiatives.
Systems, planning, data and social media all run with precision, creativity and quick thinking thanks to Taylor Nobert. Just 20, Taylor represents a new era employee, one that’s naturally multidisciplinary, technologically savvy, and curious about how things work. As our Digital Editor, Taylor uses her keen eye for detail while editing ProFound’s creative digital media products.
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Attract Abundantly. Hire ProFoundly.
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